Nine Retains NRL Rights in Five Year Deal


Nine Retains NRL Rights in Five Year Deal

Nine Entertainment Co. has executed an agreement for premium National Rugby League (NRL) rights for the 2018 to 2022 seasons. The deal costs Nine $185m per year, including contra.

 
Under this agreement, NEC has acquired the exclusive Free-to-Air TV rights to broadcast four premium live NRL games a week on each of Thursday, Friday and Saturday evenings and Sunday afternoons, as well as the Finals series, State-of-Origin, and other special event matches.

NEC has also acquired all free streaming rights for these games. The National Rugby League may elect to grant the pay simulcast rights for certain games, but otherwise the live distribution of these games across any free visual media is exclusive to NEC.

NEC’s average cost over the new rights period amounts to $185m per annum, inclusive of contra, which will be reduced if the NRL elects to grant pay simulcast rights for certain games.

According to Nine representatives, Rugby League fans will enjoy a vastly improved experience – four premium live games each week, more than doubling live coverage to over 270 hours per season, all of which will be available free across Nine’s Free-to-Air television and digital media.

“Rugby League is part of Nine’s DNA.  This is a transformational outcome for supporters, Rugby League and Nine, enabling viewers to see the best of the NRL, live and free, four days per week, anywhere, on any device. As the audience for television fragments, the value and marketing power of free, live premium sport across multiple media cannot be underestimated,” David Gyngell, CEO of NEC, said.

Sign up to Kayo’s FREE 14 day trial offer

Watch the best Live and On Demand action from some of Australia’s most watched sports. Stream AFL, Supercars, NRL, MotoGP, Formula 1 and more with Kayo’s 14 Day Free trial now!

AFL / NRL Telstra Live Pass customers: Get Kayo Sports at $5/mth! Redeem by 31st May

Click here

Recommended

Related Offers

New customers: 14 day free trial
on the Basic Plan with 9 genres of content
$10/mth
No lock-in contract
New customers: 14 day free trial
on the Standard Plan with 9 genres of content
$14/mth
No lock-in contract
New customers: 14 day free trial
on the Premium Plan with 9 genres of content
$18/mth
No lock-in contract
Telstra Postpaid: 3 mths free
on the Standard - BINGE from Telstra Plan with 5 genres of content
$0/mth
No lock-in contract
$20/mth off on a 12 mth plan! Ends 20/4
on the Premium Bundle Plan with 10 genres of content and a set-top box included.
$79/mth
12mth contract
iQ4 box & install fees waived
on the Sports HD Bundle Plan with 8 genres of content and a set-top box included.
$59/mth
12mth contract
iQ4 box & install fees waived
on the Sports HD & Netflix Bundle Plan with 10 genres of content and a set-top box included.
$69/mth
12mth contract
$14/mth off on a 12 mth plan! Ends 20/4
on the Movies HD & Netflix Bundle Plan with 8 genres of content and a set-top box included.
$69/mth
12mth contract