S02 Episode 1
Star Trek
Plagued by brand mismanagement and product inconsistency, a popular space franchise must transcend its past in a competitive toy market.
43 mins · Fri, 25 May 2018
S02 Episode 2
Transformers
Hasbro combines ingenious Japanese toys with a creative backstory written by Marvel comics to introduce a line that changes the toy landscape forever.
46 mins · Fri, 25 May 2018
S02 Episode 3
LEGO
The Danish maker of interlocking plastic bricks began with humble country beginnings to become the largest toy manufacturer in the world.
44 mins · Fri, 25 May 2018
S02 Episode 4
Hello Kitty
Sanrio founder Shintaro Tsuji turns a kawaii kitty into a worldwide phenomenon with the motto `small gift, big smile' as its business philosophy.
43 mins · Fri, 25 May 2018
