Skip to content
Compare TV

Sponsored content and press releases

Advertise with CompareTV

Put your brand in front of Australians who are deciding what to watch and which streaming, TV or sport service to pay for. From a sponsored article and native content to an article with a link, and press release distribution, CompareTV is a strong place to be seen and to earn search authority.

See formats, prices and turnaroundTalk about a campaign

  • DA 37

    Domain Authority

    As shown on the Essentras listing

  • 1,600+

    Articles and guides published

  • 37,000+

    TV show and movie pages

  • 4

    Sections

    Streaming, free to air, sport and resources

  • 5 days

    Typical turnaround

    Business days, from order to live URL

Why advertise on CompareTV

CompareTV is an Australian guide to streaming, free to air TV and sport. Our readers come to find what to watch, which service has it, and what it costs: Netflix, Stan, Binge, Kayo, Foxtel, Disney+, Prime Video and the sport that runs across them. They are people who are about to choose and pay for something.

A placement here also does a job in search. An editorial mention with a link, on a domain that search engines and AI answer engines take seriously, is the kind of coverage that builds your authority beyond the day it goes live.

Good fits

  • Streaming services
  • Telcos and NBN providers
  • Entertainment and film brands
  • Sport and fitness brands
  • Consumer tech and devices

Formats available

  • Sponsored article or advertorial

    Your story told as a proper article on CompareTV, written for readers who are choosing what to watch and what to pay for.

    See the price

  • Native sponsored content

    Advertising that fits the page instead of interrupting it. A good match for a launch, a promotion or a new season.

    See the price

  • Article with a link

    A published piece that links to your site: link building and domain authority from an established Australian publisher.

    See the price

  • Press release distribution

    Take your announcement past CompareTV. Essentras distributes press releases across its network of vetted outlets.

    Publish a press release

How it works

Placements on CompareTV are sold and run by Essentras, a PR and content distribution marketplace. The price is fixed on the page, turnaround is a few days, and the guarantee is simple: published, or your money back, with the live URL as proof.

  1. 1

    Pick a format

    Choose the placement on the CompareTV listing at Essentras. The price is fixed and shown on the page.

  2. 2

    Send your brief

    Order online and share your copy, links and any dates that matter.

  3. 3

    Published in about 5 business days

    Essentras runs the placement and sends you the live URL.

  4. 4

    Published or your money back

    If it is not published, you get a refund. The live URL is the proof of delivery.

Publish an articlePublish a press release

Our ads and commissions are separate from paid placements: see how we make money.

Ready to publish on CompareTV?

See the formats, the price and the turnaround, and get your brand live.

See formats, prices and turnaroundPublish a press release

Talk about a campaign

Planning something bigger than a single placement, or not sure which format fits? Tell us about it and we will get in touch.