Broadband Bundles

With the increased competition between providers in what is very much a lucrative market for all-inclusive bundles, we’ve been seeing prices fall – drastically in some cases – and once-expensive features now becoming the norm even at low price points.

For example, it’s now possible to get a home phone line in a bundle that includes all phone calls made inside Australia – including formerly expensive calls to mobiles – and some bundles even include international calls to a vast range of major countries.

Not too long ago, a generous broadband inclusion in a bundle would still have had a monthly data limit attached to it, and “unlimited” broadband was highly unusual (and usually a red flag for a potentially congested service). These days, unlimited broadband is almost the de facto standard, something driven in no small part by the rise of streaming services.

While there have been examples of bundles where the included services are effectively just at the normal price with them all added together, that’s not what you’re likely to find these days. Take, for example, one of our favourite bundles – Telstra’s offering that bundles a fast (NBN 50) broadband connection with unlimited data, a home phone line with unlimited calls, and a Telstra TV 3 box with free $125 Telstra TV Box Office credit.

Now, think about buying all these items separately. Just the line rental for your home phone would set you back anywhere from $30 to $46 per month – and then you’d have to pay for calls. The latest Telstra TV costs $216 when you buy it outright, so already we’re seeing the effective cost of that fast, unlimited broadband effectively drop per month – and that’s not taking into account the included Smart Modem Gen 2 device and the free Telstra TV Box Office credit worth $125. This is where bundles really shine – you get the works, you don’t pay through the nose for it, and it’s all a single phone call or click away.