Vaya vs. Woolworths Mobile: Compare Plans and Pricing

There’s one thing that’s certain with contract-free mobile deals in this country: prices keep going down, as value goes up. It’s a great time to look for a provider that won’t charge a fortune. Plus, the ever-growing range of third-party mobile providers has made sure that you’ve always got plenty of options to get talking, texting and surfing without breaking the bank. Vaya and Woolworths are no exception..

Vaya has been a mainstay of the budget mobile industry for years now. Though they’ve recently been bought out by much-admired provider amaysim, they continue to operate as their own entity. The telco still boasts some of the most keenly-priced mobile deals you’ll find anywhere.

Supermarket giant Woolworths has, of course, been selling mobile phones and provider SIMs for years from the kiosks in their stores. There’s no wonder they ultimately decided that joining the fray as a provider in their own right was a smart move. They’ve done so in style, too, snagging Telstra as their network and tying their plans into their store rewards scheme.

The difference out of the gate is a simple one. Vaya is a postpaid provider with 6-month and no lock-in contract options, while Woolworths operates on both postpaid and prepaid basis. You can get a postpaid plan through Woolworths with the purchase of a phone and its associated contract and with their 12-month SIM-only deals.

So which one’s right for you – Woolworths or Vaya? Read on!


There’s a wide range of Woolworths phone plans available if you want to buy a new phone through them, but you will be limited to a small variety of brands and models on a two-year contract. It’s their prepaid plans, however, that really excel when it comes to sheer value. Woolworths is one of the very small number of providers that’s gotten access to Telstra’s massive 4G network. As such, you’re getting unrivalled coverage on what’s generally agreed to be the best network in the country. All without having to sign your life away on a contract.

Woolworths prepaid mobile plans come in four flavours all including unlimited talk and text to standard numbers in Australia, with the Extra Small $20 recharge suitable only for light users with its 3GB data. If you’re after value, your eyes should be on the subsequent upper plans. At $30 per 30 days, you get 10GB of data on the Small plan, 22GB if you go for the Medium plan at $40. The top-end Large plan costs $50/month packing 35GB. Expect these data allowances to increase as Woolworths often run special offers and promotions that involve huge data bonuses!

You can also roll over unused data on these plans with up to 100GB data banking. Whatever you don’t use up one month rolls over to be added to the next. That’s a brilliant inclusion, making sure you get what you pay for with your data allowance – and it’s available on all plans.

Worthwhile Family Mobile Plans

Get everyone connected with Woolworths’ Happy Family Mobile Plans. Enjoy unlimited calls & texts, large data + bonuses with plans from $20/mth.


There’s no getting around the fact that Vaya mobile plans offer big value when it comes to the basic cost of entry. You can get unlimited calls, text and MMS for as little as $16 per month with this company that Money Magazine constantly rates as one of the best-value propositions out there.

Compared to Woolworths’ offerings, Vaya’s $24 plan with no lock-in contract gives you 6GB of data, while their $36 plan gives you 15GB. However, it can be tricky to compare the two providers’ plans from the very same price and data standpoint due to differences in both costs and consequent allowances.

Vaya uses the Optus 4G Plus network, which comes very close to Telstra’s in terms of coverage and rivals it for 4G speeds in some areas. Thus, you’re not getting massively short-changed in that department. Vaya also offers 6-month plans that offer higher greater data allowances.

If you’re looking for a basic mobile service for under $20 per month, Vaya wins hands down over Woolworths with their $16 plan no lock-in contract plan. Though you may get more of your money’s worth if you happen to catch many of Woolworths’ exciting prepaid plan offers that include bonus data of up to 28GB on the first 2 recharges. If data is more important to you, though, this is a much more even fight than you’d expect.

One thing to watch out for, though: Vaya is a post-paid only provider. That doesn’t mean there’s a contract – there isn’t – but if you go over your data limit, you’ll be billed accordingly. At a rate of $10 per GB, to be exact. That could get very painful very quickly if you don’t pick the right data limit to suit you. Whereas with Woolworths, once you use up your data you’re simply offline till you recharge, with no surprise bills. It’s something well worth keeping in mind if you’re budget-conscious.

Cheap & Reliable Plans with Vaya

Get mobile plans that won’t break the bank with Vaya’s range of plans that come with unlimited talk & text. Plans start from $16/mth with 2GB data + no lock-in contract.

The verdict

Woolworths Mobile might be a relative newcomer to the scene, but they’re certainly shaking things up. That’s thanks to their sheer market power and their partnership with the Telstra network. If you can budget for at least $20 per month, there’s amazing value available as a purely prepaid user – particularly so if you’re willing to join their Rewards program. Vaya still owns the low-cost end of the market, though. The telco is competitive across the board with Woolworths, while giving you the flexibility of switching out to a cheaper plan if you find out you don’t need the data. Just be sure you pick a plan with enough data. However, there’s no rollover with Vaya. So you’ll lose any unused data at the end of the month and the penalty for going over your limit makes the value side of things a little less attractive.

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